The business has grown successfully since then and today operates in 16 counties and 19 offices in the UK. The UK strategy was developed in 2014, but there had been no formal global strategy.
Whitecap was appointed in August 2015, to help develop the 4-year international business strategy to 2019, incorporating a new vision, mission and key initiatives to drive the growth ambitions of the company. Subsequently, Whitecap was appointed to support aspects of the strategy implementation.
“Richard, managing director of Whitecap Consulting, worked in combination with another external consultant and our senior leadership team to develop the first Global Strategy for BFS. His style was inclusive, thoughtful and data driven.”
David Postings, Global CEO of Bibby Financial Services
"Whitecap enabled the team's views to be heard, captured and synthesised into a document that our parent Board described variously as a 'new dawn' and the best plan in the Group. The resultant strategy is now being implemented."